From a business perspective it is very easy to explain why Google Plus is a great platform, an important element in on-line marketing strategies and search engine optimisation, particularly whilst Google's market share for search traffic stands around the 90% mark (StatCounter, Jan 2014) in the UK. Many are confused by the platform currently, and this is due to the precedents set by Facebook and Twitter for example, it isn't simply a page with lots of features and it doesn't really matter from a business perspective that only 300 Million Active Users visit a month (Barr, Oct 2013) In addition, from a professional perspective it is an easy argument too; the articles and conversations are essentially focussed around more professional issues, therefore the content is largely relevant to a professional audience irrespective of discipline or industry. From a personal perspective, it is less-apparent to most, why the platform is valid or of interest. To counter though, ...
A personal blog discussing everything from web development and graphic design through to walking the dog and travelling the globe; whatever takes my fancy you can be sure it will end up on here.